About Copy Kait

My name is Karen Kait

You can consider me your go-to wellness copywriter, the expert for all your copywriting needs in the health and wellness industries!

My Story

Life has an interesting way of bringing us to where we need to be… and seemingly never in a straight line.

I grew up with a pretty clean diet (thanks Mom!) and most of our vegetables came from the garden.  As an older teen and young adult, I was into cross-country running, soccer, volleyball and weight lifting. I even competed as a bodybuilder in the early ‘80s, taking 3rd place in my first competition!  I thought I’d become a dietitian, but the universe had a different plan for me. 

Fast forward a certain number of years and I’m still drawn to wellness and holistic spaces, although professionally my background turned out to be a diverse combination of having served in the US Air Force, writing human interest stories for newspapers and magazines, and launching rockets into space. 

On this incredible journey I’ve continued to personally be drawn to wellness and holistic healing solutions — that’s where I spend my time and money (yes, I’m actually probably your ideal client).

cop·y kait

/ˈkäpē ˈkāt/ (noun)

  1. A wellness copywriter, a master of crafting persuasive and engaging copy, particularly for holistic wellness brands.

  2. A reassuring, kind, and confident writer with a knack for translating ideas into words that inspire and connect.

Why I Might be a Great Fit for Your Business

I love how life has woven together these seemingly different threads in my life. This diversity provides me with the amazing ability to speak two languages: the precise language of data and the soulful language of healing. 

As your wellness copywriter, I don’t just write content – I create connections. I learned as a journalist that the stories that stick aren’t just read; they’re felt in your bones. They’re the stories and ideas you want to share over coffee with your best friend.

Help Close the divide

Think of me as your bridge builder. I help wellness brands connect with their audience in a way that feels real and lasting. Sure, I can write snappy sales copy, but what really lights me up is creating content that makes people feel seen and understood - whether that's through heartfelt blog posts, engaging newsletters, or in-depth case studies of your satisfied consumers.

Authentic Connections Above All

As you might guess, I believe the best relationships start long before any sale. While other approaches might focus on quick wins, I’m determined to help you build something more meaningful: a community of people who trust your brand as their wellness partner.

Knowledge with Purpose

I’m a lifelong student. With an undergraduate degree in Psychology (minor in English), Masters in Business, countess writing courses, and a student of the Psychology of Food Institute, I’m passionate to learn the “why” behind our wellness behaviors in addition to exploring everything from meditation and soundwave therapy; to yoga and movement; to nourishment of mind and body.

Life has an interesting way of bringing us to where we need to be… and seemingly never in a straight line.

monoline illustration of a hand holding up a lightbulb, inside the light bulb a plant is growing showing the sprouting of new ideas

Meaningful Connections

Whether you’re launching something new or looking to deepen your relationship with your audience, I’d love to bring my unique blend of analytical thinking and emotional understanding to your project. Let’s create something that doesn’t just reach people – it touches hearts and transforms lives.

Schedule your Free Consultation

You’re passionate about what you do, and I can’t wait to help you share that passion with the world. Let’s create copy that speaks from the heart and truly connects with those who need it most.

Schedule your free consultation today—I’m here to listen and help bring your message to life!

(It’s free!)

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